Tuesday 25 December 2012

LG set to showcase two Google TV models at CES 2013

LG Electronics (LG) has announced that it will introduce an extended Google TV line-up at the 2013 International Consumer Electronics Show (CES) in Las Vegas. LG claims that its new models, the GA7900 and the GA6400, will deliver an intuitive user experience at various sizes and new designs.

Google’s latest platform and LG’s redesigned Magic Remote Qwerty work together to improve the effectiveness of Voice Search and the PrimeTime quick guide. LG states that the updated Smart Home also adds to the user experience by offering access to VoD, YouTube and more apps. The premium model will incorporate LG’s advanced Cinema Screen design for a sleek and modern finish.

“LG is committed to providing diverse home entertainment options that offer the most satisfying user experience and the latest LG Smart TVs with Google TV do just that,” said Havis Kwon, President and CEO, LG Electronics Home Entertainment Company. “They deliver a stellar user experience by merging the latest Google TV platform with LG’s proven Smart TV technology. The result is a comprehensive system that is groundbreaking in its simplicity.”

The brand claims that the LG Google TV aims to redefine the user experience. The new Smart Home offers different types of “cards” that act as folders for apps and other content. The new My Interest Card can display useful information including real-time weather and customisable news.

The user interface can be navigated using the redesigned Magic Remote Qwerty, which combines a complete keyboard with the features of the Magic Remote’s point-and-click control. The enhanced natural language recognition featured in the remote is a match with Google’s search functionality. LG claims that the overall voice-based capabilities multiply the effectiveness of the PrimeTime quick guide to provide a good user experience and make browsing through the more than 100,000 available movies and TV episodes on LG Google TV easy.

LG Smart TV’s dual core CPU enables easy menu navigation, fast Internet browsing and video streaming. LG claims that the additional processor power allows the TruPicture XD Engine to process images quickly, which results in richer colours, deeper contrast and greater overall picture clarity.

LG has also applied its advanced Cinema Screen design to the premium model to offer a sleek, modern look. This design further minimises the width of the bezel, giving the TV a streamlined appearance while creating the look of a borderless display. LG states that along with the LG Google TV’s unique stand design, it integrates perfectly with interior design of a living room.

The LG Smart TV with Google TV offers connectivity options and can connect to a variety of devices wirelessly. With the latest YouTube app update for Android, smartphones and tablets can be automatically paired with Google TV over the same home network via Wi-Fi, thereby making it easy to send videos from your device to your TV.

Gamers will be pleased to know that LG Google TV will feature the OnLive app pre-installed, which makes the TV into a gaming platform without a console. The app makes hundreds of high quality video games available instantly from the cloud. LG claims that by also offering Cinema 3D TV functionality, the LG Google TV employs FPR technology to give movie fans and gamers a good 3D effect without the distracting flicker.

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