Saturday 2 June 2012

RIM teams up with Docomo, brings free calls to BlackBerry users


Telecom operators continue to allure customers following the recent 3G price cuts. Tata Docomo has partnered with RIM to offer Blackberry 9320 post-paid subscribers 10GB data and a certain number of free calls. The bundled services that Dococmo is offering includes a plan worth Rs 1,080 on monthly basis that ensures customers opting for the plan will recover the cost of the new BlackBerry device in 15 months.

“Tata DoCoMo monthly rental plan of Rs 599 offers 600 minutes of free local and national calling, free 600 local and national SMS and an unlimited BlackBerry Internet Services plan,” Sunil Tandon, Tata Teleservices’ Head for non-voice services told PTI.

Francis Jose, head of CDMA business, RIM said, “To avail the facility, customer can buy BlackBerry 9320 from any store across India but this offer which has 10 GB data download limit will be available on GSM network of Tata Docomo.” So, the user can avail of this offer only on the GSM model of the BlackBerry 9320. After the users exhausts the 600 minutes of free calls, they will be charged standard rate of 1 paisa per second as applicable by Tata DoCoMo network.

Tata Docomo had recently introduced its new way of registering mobile numbers and also adding value added services to its users by simply using their Twitter accounts.

It allows GSM prepaid customers to tweet at the Tata Docomo Twitter account @tatadocomo with their request and the company has been calling this new initiative ‘TwittCom.’ Users can register their mobile number by sending a tweet to @tatadocomo and type #reg <mobile number>. Click here for further details.  On the other hand, RIM has been struggling to keep up with the fierce mobile competition, and reportedly running out of options. Moreover, from the time Thorsten Heins took over as CEO, there has been a parade of the company’s long-time executives resigning from their positions.

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