Monday, 25 June 2012

Sony officially announces NSZ-GS7 Internet Player with Google TV

Sony Electronics Inc. has just announced the availability and pricing of the NSZ-GS7 Internet Player with Google TV, that was originally introduced in January at CES. Powered by Google TV, the Internet Player will hit US shelves from July 22nd. The Japanese technology giant has not yet revealed any information regarding a global roll out of the NSZ-GS7 Internet Player so there’s no telling if India will be one of the stops it makes.

Android-enabled Smart TV boxes are currently an up and coming technology here in India and are being offered by companies like Amkette with their EVOTV Box and Portronics’ (Limebox) amongst others. Keeping that sentiment in mind, it is possible that Sony just might consider introducing the Internet Player into the Indian market.

"Expanding the reach and interoperability of the powerful Android platform with Sony's smartphones, tablets and renowned Audio and Video products, we are proud to continue our relationship with Google through the introduction of the new Google TV set-top-box," said Phil Molyneux, president and chief operating officer of Sony Electronics. "Entertainment content is available through so many channels and sites, and Google TV helps consumers easily find what they want to watch, listen to or play using familiar search engine technology, enhancing the viewer experience. TV will never be the same."

In 2010, Sony helped pioneer the Internet-TV convergence as one of the first manufacturers to launch products powered by Google TV. With the new NSZ-GS7 Internet Player with Google TV, Sony will also be the first manufacturer to launch Google TV products outside of the United States, initially starting with the United Kingdom in July, followed later by Canada, Australia, France, Germany, Netherlands, Brazil, and Mexico. The NSZ-GP9 Blu-ray Disc player with Google TV will be available this fall in the United States, followed later by Canada, Australia, the United Kingdom, France, Germany, and Netherlands. We can only hope that it makes it to India as well, as it seems for right now, only the US, Canada and Europe will be getting the device.

Sony's evolution of hardware to complement the continually updating Google TV is the next step in the future of home entertainment convergence. Sony's NSZ-GS7 and NSZ-GP9 are both designed to bring the best of Google to your TV, with new experiences arriving every day through the Google Chrome browser; thousands of supported mobile apps in the Google Play Store, including hundreds optimized for TV; YouTube with 72 hours of video being added every minute; and a global community of developers from around the world. Google TV's cross search functionality shows viewers all content sources available from broadcast providers and the Internet to deliver customized video results on demand.

Both new products come complete with a redesigned remote control equipped with a backlit QWERTY keyboard, a touch pad for easy operation and a three-axis motion sensor to enjoy games. Additionally, the Bluetooth remote control can also be utilized as a universal remote to control connected devices such as TV, set- top-box and A/V receivers - the NSZ-GP9 Blu-ray Disc player even incorporates voice search capabilities.

In the US the Sony NSZ-GS7 Internet Player with Google TV is up for pre-order from today and is priced at $199 (Rs 11,336).

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